Core Viewpoint - Xtreme One Entertainment, Inc. has appointed Robbie Lawler, a UFC Hall of Famer and former UFC Welterweight Champion, to its Board of Directors, enhancing the company's strategic perspective and credibility in the combat sports industry [1][2][8]. Company Overview - Xtreme One Entertainment, Inc. (OTCID: XONI) is a diversified holding company focused on media, entertainment, live sports, and event marketing [9]. - The company, through its subsidiary XFC Global, Inc., has delivered over 60 professional MMA events since 2006 and has produced 13 nationally televised MMA events since acquiring XFC in 2023 [9]. Leadership and Strategic Direction - Robbie Lawler brings over 20 years of experience in professional mixed martial arts, contributing to the company's focus on competitive excellence and athlete advancement [2][3][6]. - The Board of Directors includes notable figures such as WWE Superstar Ettore "Big E" Ewen and Fox Sports broadcaster Jenny Taft, providing governance and strategic guidance for long-term growth initiatives [7]. Athlete Development Focus - Lawler's firsthand experience as a fighter from prospect to champion is seen as invaluable for developing athletes within the organization [6]. - The company aims to establish itself as a premier development platform for the next generation of MMA athletes, emphasizing a clear vision for athlete development and the future of MMA [3][8].

Core Insights - TKO Group Holdings is benefiting from media rights deals, additional UFC and WWE events, and rising site fees, supporting its growth outlook [1] - BTIG has named TKO Group a Top Pick, maintaining a Buy rating with a price forecast of $235, based on a sum-of-the-parts EV/EBITDA model [2] Financial Performance - UFC gate receipts in Q3 2025 totaled approximately $31 million across ten fights, down from $40 million year-over-year, aligning with expectations due to tough comparisons [3] - Premium numbered events generated $8–$11 million each, while fight night events averaged $2-$3 million, with average ticket prices ranging from $130 to $275 [4] - TKO's first major boxing event, Canelo vs. Crawford, generated around $47 million in gate receipts with an average ticket price of $670, attracting 41.4 million global livestream viewers [5] Media Rights and Revenue - TKO signed a long-term media rights deal with Paramount Skydance to stream 12 annual Zuffa Boxing events starting January 2026, following a $7.7 billion deal for UFC's U.S. domestic rights [6] - UFC's core unit economics estimate a net profit of approximately $35 million per fight in 2025, with media rights accounting for about 60% of event revenue [7] - Partnerships and marketing contribute around $7 million per fight, with live events generating about $6 million; potential upside in partnership revenue could rise 25% year-over-year in 2025 [8] Growth Projections - BTIG projects UFC revenue growth of 25-37% in 2026, with EBITDA margins between 57% and 60.5%, alongside growth in WWE and IMG segments [9] - Fiscal 2025 revenue is projected at $4.69 billion, increasing to $6.01 billion in fiscal 2026, with adjusted EBITDA expected to rise from $1.56 billion to $2.30 billion [10] Market Position - TKO remains the leading combat sports entertainment platform with strong pricing power and industry-leading margins, supported by a loyal fan base [11]