Group 1 - Notified participated as a diamond sponsor at the HKIRA 11th IR Awards Luncheon, highlighting its commitment to the investor relations community [1][3] - The event gathered industry leaders, listed companies, and IR professionals to discuss and recognize excellence and innovation in investor relations practices [1][3] - Melanie Morfill, Notified's APAC Director, delivered a keynote speech emphasizing the need for IR teams to break down departmental silos and adapt to a fragmented digital audience [2] Group 2 - Morfill pointed out the challenges of information overload and the importance of integrating IR and PR functions to effectively communicate in a rapidly changing environment [2] - Notified announced the upcoming launch of AI assistant IRIS, which will be integrated into its newly released IR Hub platform to help teams manage compliance requirements and investor expectations [2] - The HKIRA Awards continue to set benchmarks for excellence in the investor relations field, promoting professional development among Hong Kong listed companies [3]