Core Insights - DealMaker Sports and Xtreme One Entertainment have formed a strategic collaboration to enhance fan ownership in the sports industry, particularly in the fight game [1][2] - This partnership signifies a cultural and financial shift towards community ownership in global sports, leveraging the $2.4 trillion retail capital markets [2][3] - The collaboration aims to transform the Xtreme Fighting Championships (XFC) into a league where fans not only watch but also own a stake, aligning passion with capital [4][5] Company Overview - DealMaker Sports is focused on pioneering fan-led ownership in sports, providing fans with a real stake in the teams and leagues they support [3][4] - Xtreme One Entertainment, the parent company of XFC, is dedicated to live sports and event marketing, with a strong media presence reaching over 65 million households globally [3][8] - DealMaker has successfully raised over $2 billion in capital, utilizing an AI-driven platform to facilitate capital raising directly from retail investors [5] Market Positioning - The collaboration is expected to set a new standard for engagement in sports, emphasizing transparency, access, and shared value among fans [2][3] - XFC has established media rights and scalable infrastructure, positioning it for accelerated commercial expansion through partnerships with major media platforms [3][8] - The initiative is part of a broader trend in the sports industry towards fan-driven capital, which is reshaping the economics of teams and leagues worldwide [2][4]

RT Arkham VIP (@ArkhamIntelVIP)TOP HIGHLIGHTS: ARKHAM X PROFESSIONAL FIGHTERS LEAGUEWe’ve hosted Arkham VIPs at a number of MMA fights hosted by our partner, the PFL.Here’s some of our top highlights. First up, PFL Champions Series (October 2025) - Dubai ...

The lord of the Octagon reveals why he wanted David Ellison’s muscle behind his MMA giant, why pay-per-view events no longer work, and what a potential UFC fight at the White House would look like on CBS.https://t.co/EKUvaiKagU https://t.co/UXnKQGvtAJ ...

Former MMA fighter Conor McGregor loses appeal in civil rape case https://t.co/gEiOROnTPZ ...

Core Insights - Mixed Martial Arts Group Limited (MMA) is launching a Tokenized XP & Rewards Engine aimed at transforming the combat sports industry into a gamified digital economy [2][3] - The initiative is positioned as a first-to-market blockchain-based Web3 platform, creating an ecosystem where users can earn real currency through their engagement [3][4] - The combat sports market is valued at $9 billion, indicating significant potential for growth and innovation within this sector [3] Company Overview - MMA operates a platform that unifies training, fandom, creator tools, and crypto rewards, allowing users to earn tokenized digital rewards through various activities [8][10] - The company boasts a large community with over 5 million fans, 530,000 user profiles, and 50,000 active students across 800 verified gyms in 16 countries [9][10] - MMA's partnership with Morphotech enhances its capabilities in AI and blockchain, reinforcing its position as a pioneer in the Web3 space [3][8] Tokenized XP & Rewards System - Users earn experience points (XP) through training, content creation, and fan engagement, which are logged transparently on-chain and converted into digital assets [5][9] - The XP can be exchanged for various rewards, including gear, exclusive content, and fan perks, promoting a merit-based economy [9] - The design of the rewards system encourages user participation and creates demand through exclusive events and premium tiers [9] Market Potential - The global martial arts and combat sports fan base exceeds 700 million, indicating a large, digitally underserved market ripe for engagement and monetization [9][10] - MMA's platform is uniquely positioned to capitalize on this potential by driving participation and engagement among fans, athletes, coaches, and gym owners [10]