Company Overview - Mattress Firm is the largest mattress specialty retailer in the United States, with over 2,200 retail stores and a commitment to improving sleep quality for customers [7] - The company has been in operation for more than 90 years and employs over 6,000 Sleep Experts dedicated to providing personalized service [7] Partnership with National Women's Shelter Network (NWSN) - Mattress Firm has announced a partnership with the National Women's Shelter Network to support women, children, and families experiencing or at risk of homelessness [1][2] - The partnership includes financial donations, provision of sleep products, and employee volunteering to ensure access to safe restorative sleep for those in need [2][3] - Mattress Firm customers can contribute to the NWSN through donation opportunities at retail locations, with all funds going directly to support the organization's mission [3] Community Impact - The partnership aims to address the homelessness crisis, with 1.2 million women and 2.5 million children experiencing homelessness annually in the U.S., primarily due to gender-based violence and trauma [6] - NWSN operates a network of 400 shelters, providing over 9 million free shelter bed nights and 24 million meals each year [4] - Mattress Firm's first local activation in Seattle involves 30 volunteers helping to furnish and prepare a new transitional shelter home for women [2][5] Volunteer Opportunities - Mattress Firm associates will engage in various volunteer activities, including assembling welcome sleep bags and baby backpacks, food preparation at shelters, and organizing donation drives [4][6]

Core Insights - Mattress Firm is launching its Best Sale of the Year, offering significant discounts on top products and introducing the 'Sleep Easy' brand campaign aimed at enhancing sleep quality [1][2][3] Promotions and Offers - The sale features unbeatable deals, including free base upgrades and back-to-school solutions, catering to a wide range of customers from budget-friendly to luxury options [2][6] - Special offers include an additional 10-20% discount for military personnel, teachers, students, nurses, doctors, and first responders on select items [4][12] - Customers can receive a free Sleepy's Basic adjustable base (valued up to $499.99) with select mattress purchases [5][6] Pricing and Discounts - Discounts include up to $700 off select mattresses, with queen mattresses starting at $169.99 and twin mattresses at $99.99 [6][11] - Bundle offers allow customers to save $50 to $150 on accessories when purchasing multiple items [7] - A financing option is available, offering 3% back on purchases over $1,999 with special financing terms [8][10] Company Background - Mattress Firm is the largest omni-channel mattress specialty retailer in the U.S., with over 6,000 Sleep Experts providing personalized service [13] - The company has been addressing sleep issues for over 90 years and is committed to community support through partnerships with charities [13]

Core Insights - The importance of sleep in relationships is highlighted, with a survey indicating that better sleep leads to better relationships, suggesting couples should prioritize sleep discussions before marriage [2][6] Group 1: Survey Findings - A survey by Harris Poll for Mattress Firm reveals that only 36% of couples included sleep-related items on their wedding registry, but 85% of married Americans would recommend adding them [7] - The top sleep-related items desired by couples include pillows (51%), bedding (50%), and a new mattress (37%) [7] - Key sleep advice from married couples includes: never go to bed angry (64%), invest in a good mattress right away (57%), and talk openly about sleep preferences (54%) [7] Group 2: Sleep Habits and Challenges - Many couples face mismatched sleep habits and tech routines that interfere with rest, with 65% of those planning to marry wanting a bigger bed [4][7] - Only 37% of couples go to sleep at the same time, and nearly 20% have discussed mattress firmness issues [7] - Tech in the bedroom is a concern, with 49% of Americans wishing for a "no screens in bed" rule [7] Group 3: Generational Insights - Younger couples, particularly Gen Z, are more likely to address sleep challenges directly, with 43% considering separate beds for better rest [5][7] - Gen Z and Millennials are more open about discussing sleep habits, with 55% and 58% respectively talking about it weekly, compared to only 34% of Boomers [7] - Common pain points for younger generations include snoring (36% of Gen Z) and temperature discomfort (42% of Gen Z) [7] Group 4: Company Overview - Mattress Firm is the largest omni-channel mattress specialty retailer in the U.S., with over 6,000 stores and a commitment to improving sleep quality for Americans [10] - The company has been in operation for over 90 years and offers a wide range of mattress and bedding products from leading brands [10] - Mattress Firm also engages in community support through partnerships with charities, emphasizing the importance of safe sleeping environments [10]