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返利科技:上半年营收同比增36% AI驱动海外业务破局
Xin Lang Cai Jing· 2025-08-27 12:28
Core Insights - The company reported a revenue of 186 million yuan for the first half of the year, representing a year-on-year growth of 36% [1] - The growth momentum is focused on the upgrade of core business, particularly in online shopping guide services, which generated 88.35 million yuan, a significant increase of 46% year-on-year [1] - The overseas shopping guide business has emerged as a key growth driver, contributing approximately 44 million yuan in revenue with a month-on-month compound growth rate of 54% [1] Business Development - The company has developed a matrix of AI tools for overseas e-commerce guidance, including AI-generated shopping guide content tools and AI marketing agents for merchants and media [1] - The operational efficiency has been enhanced through these technological advancements, marking a core highlight of the report [1] - In May, the monthly transaction volume for shopping guidance exceeded 100 million yuan, with over 40,000 partner merchants across more than 100 countries, showcasing significant global expansion [1] Future Outlook - The company plans to continue deepening the integration of AI technology in overseas shopping guidance and intelligent marketing, aiming to further unlock growth potential [1] - The overall business strategy is moving towards greater intelligence and internationalization [1]