Podcasting
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PodcastOne (Nasdaq: PODC) Anticipates Record Q3 and Fiscal 2026 Results; Raises Full Fiscal 2026 Guidance to $58M - $60M of Revenue with $5M - $6M of Adjusted EBITDA*
Globenewswire· 2026-01-23 13:00
Core Insights - PodcastOne anticipates record financial results for Q3 Fiscal 2026, with expected revenue between $15.3 million and $15.5 million and Adjusted EBITDA projected at $1.8 million to $2.3 million, representing a year-over-year increase of over 350% [7] - The company has also reported expected revenue for the nine months ended December 31, 2025, to be between $45 million and $46 million, with Adjusted EBITDA of $3.4 million to $3.6 million, again reflecting a year-over-year increase of over 350% [7] Company Performance - The strong performance is attributed to the expansion of the podcast network, increased advertiser demand, and successful strategic partnerships [2] - The addition of notable personalities like Dr. Phil and the full repayment of $1.7 million in Capchase debt have strengthened the company's balance sheet, positioning it well for future growth and potential strategic mergers and acquisitions [3] Financial Highlights - PodcastOne has surpassed 3.9 billion total downloads and has a community of 200 top podcasters, indicating a robust user engagement and content diversity [5] - The company has built a distribution network that reaches over 1 billion monthly impressions across various platforms, including YouTube, Spotify, Apple Podcasts, and iHeartRadio [5]
PodcastOne (NASDAQ: PODC) Signs Multi-Year Partnership with AI-Driven Listener.com
Globenewswire· 2026-01-22 13:00
- Will be deployed across all major distribution partners including Spotify, Apple, YouTube, and Amazon Podcasts- Partnership will track audiences, identify trends driving revenue growth and cost savings LOS ANGELES, Jan. 22, 2026 (GLOBE NEWSWIRE) -- PodcastOne (Nasdaq: PODC), a leading publisher and podcast sales network, announced today a multi-year AI partnership with Listener.com. “We’re excited to work with Casey and his team,” said Kit Gray, President and Co-Founder of PodcastOne. “By integrating List ...
Netflix Offers Podcasts To Compete With YouTube
Forbes· 2026-01-16 20:15
Core Insights - Netflix is actively pursuing a strategy to enhance its content offerings by acquiring Warner Bros. and expanding into podcasting, aiming to compete more effectively with YouTube [1][23] - The addition of podcasts, particularly video podcasts, is seen as a significant move to attract a larger audience and increase viewer engagement [3][7] Group 1: Podcast Strategy - Netflix plans to add a selection of Spotify video podcasts to its platform in early 2026, starting in the U.S. and expanding to other markets, featuring popular titles from Spotify Studios and The Ringer [4] - An exclusive partnership with iHeartPodcasts will bring over 15 original podcasts to Netflix, with new episodes launching in early 2026 [5] - The new video podcast "The Pete Davidson Show" will be available exclusively on Netflix starting January 30, 2026, with weekly episodes [6] Group 2: Competitive Landscape - YouTube currently has 2.5 billion monthly active users, significantly outpacing Netflix's 300 million subscribers, highlighting the competitive challenge Netflix faces [7] - YouTube's dominance in total TV viewing time necessitates Netflix's strategic shift to include more diverse content formats, including podcasts and live events [8][9] Group 3: Implementation Challenges - Critics argue that Netflix's approach to podcasting may overlook key consumer behaviors, such as the tendency to consume video podcasts as audio, which could limit engagement [10][15] - The current podcast strategy may not effectively integrate with Netflix's existing content genres, potentially missing opportunities for cross-promotion and viewer retention [11][12][17] - There is a concern that Netflix's focus on celebrity-driven content may not align with broader podcast audience preferences, which often favor niche topics [19][20] Group 4: Industry Comparisons - Other streaming services, like Disney Plus, have successfully integrated companion podcasts with their shows, a strategy Netflix has yet to fully adopt [14][21] - HBO MAX and Paramount Plus have not leveraged their popular franchises to create podcast ecosystems, presenting an opportunity for Netflix to capitalize on its innovative approach [21][22]
播客赛道风起云涌!“京东老板娘”进场
Shen Zhen Shang Bao· 2026-01-16 02:59
Group 1 - The podcast industry is experiencing significant growth, with platforms like Xiaoyuzhou and Xiaohongshu gaining traction and attracting large audiences, as evidenced by the rapid increase in followers and views for Zhang Zetian's podcast "Xiao Tian Zhang" [1][2] - The Chinese long audio market is projected to reach a scale of 287 billion yuan in 2024, with a year-on-year growth of 14.8%, and is expected to grow to 337 billion yuan in 2025 [2] - The number of Chinese podcast listeners is anticipated to reach 134 million in 2024, with projections of 179 million by 2027, indicating a robust upward trend in audience engagement [2] Group 2 - Despite the growing user base, the podcast industry faces commercialization challenges, with many creators struggling financially; only 20% of podcast creators are fully dedicated to their work due to income constraints [3] - The podcast sector lacks leading enterprises and mature business models, which are critical for its development; experts suggest that 2025 will be a pivotal year for commercialization as the user base has already formed [3] - Predictions for 2026 indicate a potential acceleration in podcast commercialization, with opportunities for better integration of the industry chain and the emergence of new business models, such as MCN agencies and premium content offerings [4]
PodcastOne (Nasdaq: PODC) Renews The Adam Carolla Show In Multi-Year Agreement; Podcast Joins Line-Up on The Megyn Kelly Channel on SiriusXM
Globenewswire· 2026-01-15 13:00
The Adam Carolla Show All Time Downloads Top 700 Million; Podcast Celebrated 4000th Episode in 2025LOS ANGELES, Jan. 15, 2026 (GLOBE NEWSWIRE) -- PodcastOne (Nasdaq: PODC), a leading publisher and podcast sales network, announced today that it entered into a multiyear extension with podcast host and revered comedian, Adam Carolla, for his long running The Adam Carolla Show. Additionally, starting January 26, The Adam Carolla Podcast joins SiriusXM’s The Megyn Kelly Channel (111) for same-day distribution of ...
iHeartMedia Announces Host and Nominees for 2026 iHeartPodcast Awards at SXSW on March 16, 2026
Businesswire· 2026-01-14 14:15
NEW YORK & AUSTIN, Texas--(BUSINESS WIRE)--iHeartMedia, the No. 1 podcast publisher globally according to Podtrac, today announced the host and nominees for The 2026 iHeartPodcast Awards in partnership with South by Southwest® (SXSW®). For the second consecutive year, awards will be presented at ACL Live at the Moody Theater in Austin, Texas in celebration of the best in podcasting and most influential creators in the industry. In addition to the in-person show on Monday, March 16, 2026, at 7 p.m. CDT, the ...
HR & Payroll 2.0 Podcast Announces Marquee Sponsorship Program
Globenewswire· 2026-01-13 09:00
Core Insights - HR & Payroll 2.0 has launched a marquee sponsorship program aimed at enhancing the podcast's growth and maintaining ad-free educational content [1][2] Sponsorship Program Details - The program will feature three select sponsors, allowing brands to align with the podcast's vision and community [2] - All sponsorship support will be reinvested into the podcast to increase global brand visibility and audience reach [2] Sponsor Profiles - G-P (Globalization Partners) is recognized as a leader in global employment, providing a comprehensive platform for managing the employee lifecycle in over 180 countries [3] - OneSource Virtual (OSV) specializes in automating payroll and compliance tasks within Workday, boasting a 95% customer retention rate and managing $200 billion in treasury movement annually [4] - Zoho Corporation offers over 55 applications across major business categories and is noted for its profitability and large workforce of over 18,000 employees [5] Podcast Background - HR & Payroll 2.0 was launched in 2022 by Pete A. Tiliakos and Julie Fernandez, focusing on HR and payroll trends, technologies, and best practices [7] - The podcast aims to empower HR professionals with actionable insights in a rapidly evolving work landscape [7] Network Information - HR & Payroll 2.0 is part of the WRKdefined Podcast Network, which hosts over 70 podcasts covering various topics related to modern work [8] - The network has produced more than 5,000 episodes and has nearly 3 million social followers, indicating a strong connection with its audience [9]
"B.U.I.L.T. D1FF3R3NT Studio Podcast" Earns Top 100 Ranking on Apple Podcasts in Education Category
TMX Newsfile· 2026-01-06 16:10
Los Angeles, California--(Newsfile Corp. - January 6, 2026) - The B.U.I.L.T. D1FF3R3NT Studio Podcast has been recognized as a Top 100 podcast on Apple Podcasts in the Education category, ranking #53 and #55 across both 2025 and 2026. Hosted by Randy Narciso, the weekly show focuses on performance, mindset, and personal development for student-athletes, educators, parents, and leaders committed to long-term growth.Randy Narciso, Host of B.U.I.L.T. D1FF3R3NT Studio PodcastTo view an enhanced version of this ...
2025最“陷阱”赛道:成为播客主
虎嗅APP· 2025-12-30 09:21
Core Insights - The article discusses the booming podcast industry in China, highlighting both the opportunities and challenges faced by creators in this space as it approaches a commercialization peak by 2025 [4][12]. Group 1: Podcast Market Dynamics - Major luxury brands are investing in advertising on independent podcast platforms, indicating a growing recognition of the medium's potential [4]. - The podcasting landscape is becoming increasingly competitive, with platforms like Douyin, Bilibili, and Xiaohongshu entering the audio space, intensifying the battle for audience attention [4][12]. - By the end of 2025, the number of podcast users in China is expected to exceed 170 million, with a significant increase in the number of podcast creators [12][13]. Group 2: Creator Challenges - Despite the growth, many full-time podcasters struggle financially, with only about 20% able to sustain themselves solely through podcasting [5][19]. - The article highlights the disparity between the top-tier podcasters who can monetize their content effectively and the majority who find it challenging to secure advertising deals [19][28]. - Many creators report low income, with an average of only 4.5 brand deals per year, indicating a tough monetization environment [19][20]. Group 3: Audience Engagement and Content Quality - The audience for podcasts is described as highly educated and affluent, similar to early adopters of platforms like Xiaohongshu, which suggests a potential for high-value content [8][10]. - There is a growing trend of listeners seeking content that enhances their professional knowledge and efficiency, reflecting a shift in consumer behavior towards educational material [10][12]. - The article notes that the quality of content is crucial, as listeners are quick to critique and demand high standards, which can lead to significant pressure on creators [24][25]. Group 4: Future Trends and Opportunities - The article suggests that video podcasts are gaining popularity, with video content accounting for 80-90% of views, indicating a shift in how audiences consume podcast material [28]. - Creators are encouraged to explore direct monetization strategies, such as offering personalized coaching or educational services, rather than relying solely on brand partnerships [29][30]. - The potential for growth in the podcasting industry remains strong, with the right content and engagement strategies likely to yield success for dedicated creators [30].
2025最“陷阱”赛道:成为播客主
3 6 Ke· 2025-12-29 00:25
Core Insights - The podcast industry in China is experiencing a dual narrative, with significant growth potential alongside challenges in monetization and creator sustainability [2][11][28] Group 1: Market Dynamics - Major luxury brands are advertising on independent podcast platforms, indicating a shift in marketing strategies [1] - The podcasting landscape is becoming increasingly competitive, with platforms like Douyin, Bilibili, and Xiaohongshu entering the space, leading to a heated battle for audience attention [2][11] - By the end of 2025, the number of podcast users in China is expected to exceed 170 million, highlighting the rapid growth of the medium [11] Group 2: Creator Challenges - Despite the growth, only about 20% of full-time podcasters can sustain themselves financially, with many struggling to generate significant income [2][12] - A notable example is the podcast "不合时宜," which, despite having over 500,000 subscribers, reported a meager annual profit of only 130,000 yuan [2] - Many creators face difficulties in monetizing their content due to a lack of established advertising standards and a competitive environment dominated by top-tier personalities [16][19][28] Group 3: Audience Insights - The typical podcast audience is characterized by high education and income levels, similar to early adopters of platforms like Xiaohongshu [7] - Listeners are increasingly seeking content that enhances their professional knowledge and efficiency, indicating a shift in consumer preferences [9][11] - The rise of anxiety-driven content consumption is evident, with many listeners turning to podcasts for comfort and knowledge amidst life pressures [8][12] Group 4: Content Trends - There is a growing preference for video podcasts, which are more engaging for the audience compared to traditional audio formats, with video content accounting for 80-90% of views [29] - "Gao Qian" (money-making) podcasts are seen as more lucrative compared to other genres, suggesting a trend towards practical, solution-oriented content [30] - Creators are encouraged to focus on direct user engagement rather than solely relying on brand partnerships for monetization [30]