Workflow
Research Technology
icon
Search documents
Kantar Extends Partnership with Cint, Leveraging the New Cint Exchange to better understand people everywhere.
Globenewswireยท 2025-07-16 15:00
Core Insights - Cint Group AB and Kantar have announced a significant partnership that extends their existing relationship, solidifying Cint's role as a critical technology partner for Kantar [1][2] - The partnership will integrate Kantar's proprietary panel and survey platforms with Cint Exchange, providing access to a comprehensive network of respondent-ready panellists [1][3] Company Overview - Cint is a global leader in research and measurement technology, connecting brands and researchers to a network of over 800 suppliers and millions of engaged respondents across 130+ countries [3] - Kantar is recognized as the world's leading marketing data and analytics business, combining attitudinal and behavioral data with advanced analytics to help clients shape their marketing strategies [4] Partnership Benefits - The new multi-year commercial agreement enhances Kantar's data collection capabilities by integrating its platform with Cint Exchange, leveraging Cint's global supply network [4] - Kantar will benefit from the speed, scale, and AI-powered quality of the Cint Exchange, allowing for more efficient and confident delivery of insights to clients [4]