Core Insights - StepStone Group has made a significant investment in StubHub, acquiring nearly 7.6 million shares valued at approximately $127.3 million, which represents 59.9% of its reportable U.S. equity assets as of September 30 [2][3][10] Company Overview - StubHub is a leading technology platform in the secondary ticketing industry, facilitating transactions for sports, concerts, theater, and live events across more than 200 countries [6][9] - The company generates revenue primarily through transaction fees charged to buyers and sellers for each ticket sold on its platform [9] - As of the latest market close, StubHub's share price is $13.95, with a market capitalization of $5.1 billion and a revenue of $1.8 billion for the trailing twelve months (TTM) [4][6] Financial Performance - StubHub reported gross merchandise sales of $2.4 billion, an 11% increase year-over-year, with revenue rising 8% to $468 million [11] - Adjusted EBITDA increased by 21% to $67 million, with margins expanding to 14%, indicating improved operating leverage [11] - The company used IPO proceeds to reduce debt by approximately $750 million, lowering net leverage to 3.9 times trailing adjusted EBITDA, which strengthens its balance sheet [12] Market Position - StubHub's competitive advantage lies in its broad international reach and established brand, positioning it as a key player in the global event ticket resale market [6] - The secondary ticketing market is cyclical and sentiment-driven, but demand for live events has shown resilience even amid tightening discretionary spending [10]

Registration No. 333- UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM S-1 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 As filed with the U.S. Securities and Exchange Commission November 26, 2025 DIGITALALLY, INC. (Exact name of registrant as specified in its charter) (State or other jurisdiction of incorporation or organization) Nevada 3663 20-0064269 (Primary Standard Industrial Classification Code Number) (I.R.S. Employer Identification Number) Digital Ally, Inc. 63 ...

Core Insights - The company expresses gratitude for reaching a significant milestone and is focused on the future, particularly the next 25 years [1] - There are regulatory challenges ahead, particularly concerning ticket sales and market practices [4][5] Industry Focus - The company aims to simplify access to live events, emphasizing the importance of a secure and user-friendly resale market for tickets [2] - Consumers are indifferent to whether tickets are primary or secondary, highlighting the need for a better distribution system [3] Regulatory Environment - Transparency in pricing has been a key focus, with successful lobbying for all-in pricing at the federal level [5] - The Justice Department is scrutinizing primary ticket issuance to ensure open and fan-friendly networks, which the company supports [6] Technological Advancements - Artificial intelligence is viewed as a significant opportunity for the secondary ticketing market, enhancing customer service and product features [7][8] - The company believes that leveraging proprietary data through AI can improve product offerings while increasing revenue and reducing costs [8][9]

Financial Data and Key Metrics Changes - In Q2 2025, the company reported $685 million in Marketplace Gross Order Value (GOV), down 31% year-over-year [11] - Total Marketplace orders decreased approximately 30% year-over-year, while average order size declined by 2% [11] - Revenues for Q2 were $144 million, representing a 28% year-over-year decrease [11] - Adjusted EBITDA for Q2 was $14 million, significantly down from the previous year due to lower volume and negative operating leverage [12] - The company ended Q2 with $392 million in debt and $153 million in cash, resulting in net debt of $239 million [13] Business Line Data and Key Metrics Changes - The sports category experienced a significant decline, down double digits in Q2, attributed to weak playoff matchups and challenging comparisons [5][6] - The concerts category saw low single-digit growth in Q2 but faced a double-digit decline in June [5] - The company announced a cost reduction program targeting $25 million in annualized savings, with over $5 million already realized [6][7] Market Data and Key Metrics Changes - The industry faced a challenging operating environment with double-digit declines across categories in June, influenced by economic uncertainty and the FTC's all-in pricing mandate [5][6] - Internationally, the company is now operational in four European countries, exceeding margin expectations and achieving net contribution positive thus far in 2025 [9] Company Strategy and Development Direction - The company is executing a strategic cost reduction program to improve operating leverage and position itself for long-term growth opportunities [4][6] - The focus is on enhancing efficiency without compromising customer experience, with plans to shut down Vivid Picks as part of this strategy [7][8] - The company remains committed to innovation and expanding its international presence despite current challenges [9][10] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in the long-term growth potential of live events, despite current competitive pressures and economic uncertainties [5][10] - The company anticipates positive cash flow in Q3 due to seasonal improvements and believes that the softness experienced in June was atypical [13][90] - Management highlighted the importance of returning to growth and generating sustainable positive cash flow as key objectives moving into 2026 [90][91] Other Important Information - The company plans to implement a one-for-20 reverse stock split to enhance the marketability of its common stock [13][14] - The competitive landscape remains intense, with increased aggressiveness in performance marketing channels impacting profitability [76][80] Q&A Session Summary Question: Thoughts on take rate and market positioning - Management emphasized a focus on unit economics and plans to emerge leaner to drive sustainable growth into 2026 [20][21] - The take rate increase was attributed to mix shifts rather than pricing changes, with a focus on maintaining competitiveness [22][24] Question: Impact of consumer spending and competitive pressures - Management indicated that competitive intensity was the primary issue, with consumer softness contributing a couple of hundred basis points of headwind [29] Question: International expansion and growth plans - Management expressed satisfaction with international performance and indicated a willingness to accelerate investments in that area [32] Question: All-in pricing impact on the market - Management noted that the all-in pricing rollout has led to a decline in conversion rates, but recovery is expected based on past experiences in other states [41][42] Question: Cost savings and operational efficiency - Management confirmed that the $25 million in savings is an annualized figure expected to be fully realized by year-end [38] Question: Shuttering Vivid Picks - The decision to shut down Vivid Picks was based on its failure to drive expected engagement and increasing regulatory challenges [85][86] Question: Cash flow expectations for 2025 and 2026 - Management expects to be cash flow positive in Q3, with a focus on returning to growth to support sustainable cash generation [90][91]