Core Insights - MySize has acquired Percentil, a European managed marketplace for used clothing, to enhance its presence in the circular economy sector [3] - Percentil aims to reposition itself as a premium marketplace focusing on higher-value items and improved reverse commerce experiences [4] - The acquisition allows Percentil to leverage Amazon Spain for broader consumer access while maintaining operational control [5] Company Overview - Percentil was founded in 2012 and operated in Spain, France, Germany, and Italy before entering insolvency proceedings in early 2025 [1] - The company filed for insolvency in February 2025 and subsequently entered Chapter 11 bankruptcy [2] Acquisition Details - MySize acquired Percentil in May 2025 for approximately 610,000 euros (about $679,000) to prevent its liquidation [3] - Percentil will operate as a subsidiary under the new name, New Percentil, as a sociedad limitada [4] Operational Strategy - Percentil's operations include garment intake, inspection, quality control, pricing, catalog management, and resale execution [5] - The platform supports direct-to-consumer resale and circularity programs, with over 100,000 authenticated secondhand products available for selective allocation to Amazon [5] Market Positioning - The initiative aims to expand demand efficiently while maintaining discipline on capital and operations [6] - Amazon provides incremental reach and liquidity for selected inventory, while Percentil prioritizes its proprietary marketplace as its core strategic channel [6]

Core Insights - The thrift shop boom is being led by Gen Z, with older generations joining due to inflation and tariffs [1] - The shift towards thrift shopping presents new business opportunities that enhance budget flexibility [1] Industry Growth - The global secondhand apparel market is projected to reach $367 billion by 2030, while the U.S. secondhand apparel market is expected to hit $74 billion by 2029 [4] - ThredUp has seen a 34% year-over-year revenue increase in Q3, with its stock rising over 400% year-to-date, indicating a growing recognition of the thrift shopping opportunity [5] Consumer Behavior - Buyers appreciate the quality and affordability of thrift clothing, with many viewing it as a sustainable choice rather than a downgrade [3] - ThredUp has 1.57 million active buyers, experiencing a record 54% year-over-year growth in new buyers, marking its best quarter for new buyer acquisition [6] Technological Impact - Artificial intelligence is enhancing the thrift shopping experience by simplifying item listings for sellers and helping buyers find clothing that suits their style [7]