more elusive.It has inspired a wave of franchise-based models across sports such as kabaddi, football, volleyball, kho-kho, hockey, motorsports, chess, even pickleball. But all of these remain mired in structural challenges. Broadcaster exits, ownership changes and the struggle to maintain fan engagement through the off-season continue to test the resilience of many non-cricket franchise leagues — which, in turn, result in more personnel quitting andmore changes.There are no easy solutions. Fixing the issue ...

Industry Collaboration & Insights - The annual Game Plan Summit in Santa Monica brought together leaders from sports and business [1] - CNBC Sport and Boardroom collaborated for the event [1] - NHL Commissioner Gary Bettman discussed the influx of money into sports leagues and his forecast for the next 5 to 10 years [1] Market Opportunities & Risks - Bettman anticipates potential fragmentation, drawing parallels to the tech bubble, suggesting some ventures will succeed while others will fail [2] - There's an unprecedented opportunity for niche sports due to increased accessibility and content consumption [2] - The rise of startups, exemplified by pickleball, is fueled by this opportunity [3] Event Coverage - Additional coverage of the Game Plan Summit, including insights from Kevin Durant on his trade to the Houston Rockets and Olympic Games plans, can be found at cbc.com [3]