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体验“不遗憾的夏天”!高考“锦鲤”游学三亚
Chang Sha Wan Bao· 2025-08-19 06:46
Group 1 - The "JD Duty-Free Festival" offline event was held in Sanya, co-hosted by Sanya Tourism Development Bureau and JD Global Purchase, featuring 10 high school graduates from across the country for a 4-day, 3-night immersive study tour [1] - The event's theme was "A Summer Without Regrets," targeting nationwide recruitment through a series of summer marketing activities in Sanya, Chengdu, and Central China [1] - Activities included yacht surfing, duty-free shopping, and visits to the Yazhou Bay Science and Technology City, deep-sea science museum, coral research institute, and bougainvillea museum, promoting a blend of learning and leisure [1] Group 2 - A salon themed "Youth Has You, Crown Your Dreams" was held in Sanya, where local leaders discussed Hainan's free trade port duty-free policies, talent support, and development prospects [3] - The event aimed to transform policy dividends into youth attraction, supporting the "One Million Talents to Hainan" initiative [3] - The Sanya Tourism Development Bureau highlighted the event as a new practice in cultural and tourism integration marketing, leveraging JD's platform to enhance city visibility and cultivate potential consumer power and talent reserves [3] Group 3 - JD Group's Vice President of Public Affairs, Huang Chang, stated that JD Duty-Free has launched offshore duty-free and cross-border import businesses in Hainan, collaborating with various duty-free operators to offer high-quality shopping experiences [5] - Sanya aims to continue exploring cross-industry collaborations to diversify and modernize tourism consumption scenarios, contributing to the new momentum of free trade port development [5]