Core Viewpoint - UU Run (Zhengzhou Time Tunnel Information Technology Co., Ltd.) launched a special "代拜年" (proxy New Year greetings) service during the Spring Festival to address user pain points such as "unable to return home to pay respects" and "social anxiety during greetings" [1][2][3] Service Offerings - The service includes three packages: - 69 yuan for the "代贴春联" (proxy couplets) package - 199 yuan for the "代拜年" (proxy New Year greetings) package - 999 yuan for the "代拜长辈" (proxy greetings to elders) package [1][2] Controversy and Public Reaction - The "代磕头" (proxy kowtow) package sparked significant controversy, with netizens arguing that paying someone to perform this traditional act undermines the cultural value of filial piety and respect [1][2] - Concerns were raised about the implications of having couriers kneel and bow to strangers, which some viewed as an affront to their dignity [1][2] Service Withdrawal - As of February 10, UU Run has removed the 199 yuan and 999 yuan packages from its offerings, retaining only the 69 yuan package [6][10] - The official customer service indicated that the removal might be due to configuration issues and suggested that users monitor for potential reintroduction of the services [6][10]