Core Viewpoint - Lululemon significantly lowered its full-year profit and sales forecasts for fiscal year 2025 due to poor performance in the U.S. market, product execution issues, and rising tariff costs [1] Group 1: Financial Impact - The high tariffs and the elimination of the "minimum tax exemption" are expected to impact gross profit by approximately $240 million in fiscal year 2025 and operating profit by about $320 million in fiscal year 2026 [1] Group 2: Competitive Landscape - Analysts believe that Lululemon's innovation advantage in the athleisure sector has diminished, facing competition from luxury brands like Alo Yoga and lower-priced knockoffs [1] Group 3: Operational Challenges - The company is experiencing challenges in merchandise management, including an excessive focus on underperforming products in casual and social apparel, and failing to effectively capture seasonal trends [1] Group 4: Recent Financial Performance - For the second quarter, Lululemon reported revenue of $2.53 billion, which was in line with expectations, and earnings per share of $3.10, exceeding analyst forecasts [1] Group 5: Strategic Response - Lululemon plans to implement strategic price increases in the U.S. market to offset tariff impacts while also increasing discount promotions to clear inventory [1]