Core Insights - The recent inspection results from Guangzhou's Market Supervision Administration revealed that a children's hair care product from the brand "Rabbit Head Mom" was found to have a total bacterial count exceeding the standard by 48 times, raising consumer concerns [1] - A total of 40 out of 2066 batches of cosmetics tested were found to be non-compliant, with the aforementioned product and another one showing particularly high bacterial counts [1] - The incident has prompted swift action from some retailers, while others have been slower to respond, highlighting varying levels of consumer safety awareness among stores [1] Company Overview - "Rabbit Head Mom" is a brand under Hangzhou Mitu Network Technology (Group) Co., Ltd., established in 2018, focusing on children's age-specific personal care products [2] - The brand was recognized as one of the top 500 domestic consumer brands in China for 2024 and was the only daily chemical brand to collaborate with the movie "Nezha 2" in February 2025 [2] Industry Context - The incident underscores the increasing scrutiny and tightening regulations surrounding children's cosmetic products in China, reflecting a growing emphasis on quality and safety standards for infant and toddler products [2] - Experts recommend that parents adopt a cautious approach when selecting children's cosmetics, emphasizing the importance of verifying product certifications and using reliable purchasing channels [3]