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国际残疾人日,主播带货残疾人手工产品助力增收
Bei Jing Ri Bao Ke Hu Duan· 2025-12-03 10:28
Core Viewpoint - The event "Craftsmanship Shines, Hand in Hand" held on December 3rd, International Day of Persons with Disabilities, aimed to support people with disabilities through the sale of their labor products under the unified brand "Ailifang" on JD.com [1][3]. Group 1: Event Overview - The "Ailifang" flagship store was officially launched on JD.com on December 12th last year, focusing on selling labor products made by people with disabilities [3]. - The event featured a live broadcast showcasing over 60 artworks created by children with autism and elderly individuals from rehabilitation projects, as well as various handcrafted items [3][5]. Group 2: Product Highlights - The live broadcast included over ten selected handcrafted products, such as a magnetic brooch made of everlasting flowers, each crafted by trainees at vocational rehabilitation stations [5]. - Other featured products included a detailed metal model requiring high patience and fine motor skills, which aligns with the strengths of many hearing-impaired individuals [5]. Group 3: Audience Engagement - The live broadcast attracted tens of thousands of viewers, with nearly 40,000 likes, indicating strong audience engagement and support for the initiative [7].