Group 1 - The core theme of the event is to showcase the local Han culture through the character "Liu Xiaobang" during the Spring Festival, aiming to attract tourists and promote cultural engagement [2][7]. - "Liu Xiaobang" is a cultural IP created by the collaboration between local entities, blending historical elements with a playful design to make Han culture more approachable [2][5]. - The event features a series of interactive activities, including parades and performances, connecting various cultural landmarks in Xuzhou, enhancing the experience for visitors [5][7]. Group 2 - The character "Liu Xiaobang" has gained recognition, winning the "Most Culturally Distinctive Award" at a competition in Shanghai, highlighting its cultural significance [2]. - The activities include immersive performances and opportunities for tourists to engage with the character, fostering a lively atmosphere and cultural exchange [5][7]. - The organizers aim to leverage the popularity of "Liu Xiaobang" to boost the local tourism economy during the Spring Festival, encouraging more people to explore Han culture [7].

Core Viewpoint - The article highlights the local cultural IP "Liu Xiaobang" in Xuzhou, which is actively engaging with tourists during the Spring Festival through a series of interactive events and performances, aiming to promote Han culture and boost local tourism [1][10]. Group 1: Cultural IP Overview - "Liu Xiaobang" is a local cultural IP created by Walking Xuzhou and Xuzhou Shuiyunjian Cultural Creation, blending the early ruggedness of Liu Bang with his imperial grandeur, featuring costumes inspired by Han Dynasty attire [3]. - The character's design incorporates playful elements while respecting historical accuracy, making it approachable and appealing to the public [3]. Group 2: Event Details - The "Liu Xiaobang" cultural IP public tour is themed "Upholding Tradition and Innovating Han Culture, Trendy Fun in Pengcheng to Celebrate the New Year," featuring various interactive activities across key cultural landmarks in Xuzhou [5]. - The tour includes performances, interactive photo opportunities, and showcases of original songs and dances, allowing visitors to engage closely with the character [7]. Group 3: Objectives and Impact - The event aims to showcase young people's interpretations of traditional culture and attract more attention to Han culture through the popular local IP [10]. - The organizers hope that "Liu Xiaobang" will enhance the vibrancy and traffic of Xuzhou's cultural tourism economy during the Spring Festival [10].