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运动营养赛道潜力巨大,端到端方案重视技术和模式创新
Guang Zhou Ri Bao· 2025-05-26 15:44
Core Insights - The rising health awareness among the public has led to a surge in fitness trends, creating new market opportunities for high-protein functional beverages [1] - Tetra Pak is focusing on the sports nutrition sector by showcasing its end-to-end solutions for ready-to-drink high-protein products at the FBIF2025 Food and Beverage Innovation Forum [1] Group 1: Market Trends - The demand for high-protein ready-to-drink products is increasing, necessitating advanced production and packaging solutions [1] - Tetra Pak's six-layer aseptic paper packaging provides superior protection for nutritional components without the need for preservatives, addressing the unique requirements of high-protein beverages [1] Group 2: Product and Service Innovations - Tetra Pak's packaging solutions offer advantages in portability, differentiation, and sustainability, making them ideal for upgrading ready-to-drink functional beverage packaging [1] - The InFleX innovation incubation platform allows food and beverage companies of all sizes to access a one-stop service for innovation, enhancing production flexibility and reducing time to market [1] Group 3: Strategic Focus - Tetra Pak aims to leverage global resources and local insights to continuously upgrade its end-to-end solutions, helping Chinese food and beverage companies capitalize on growth opportunities in the high-protein functional beverage segment [2]