Core Viewpoint - The article highlights the integration of Jay Chou's concert with the 36th Shanghai Tourism Festival, emphasizing the creation of a comprehensive online and offline experience titled "Leisurely Travel in Shanghai: Finding Classmate Zhou" [2][5]. Group 1: Event Details - Jay Chou's "Carnival" World Tour concert in Shanghai will take place on October 9, 10, and 11, with ticket prices ranging from 600 to 2380 yuan across seven tiers [3]. - The concert marks the conclusion of a global tour that began in Shanghai in 2019, spanning 2184 days [4]. Group 2: Collaborative Initiatives - Giant Legend (06683.HK) announced a partnership with Shanghai Jiushi Cultural Communication to launch the "Finding Classmate Zhou Shanghai Station" project during the tourism festival [5]. - The project will feature large portraits of Classmate Zhou at six landmark locations in Shanghai, along with pop-up points and themed scenes related to Jay Chou [6]. Group 3: Economic Impact - The previous concerts in 2023 significantly boosted local dining and hotel bookings, with fans gathering outside the venue, indicating high demand for tickets [6]. - The Shanghai Tourism Festival, running for 93 days from July 5 to October 6, reported a total tourism consumption of 152.4 billion yuan during the summer season, reflecting a 27% year-on-year increase [6]. Group 4: Festival Activities - The festival will feature six major thematic activities, including a grand parade on September 13 and an immersive cultural night event on October 6 [7].