Core Insights - The integration of digital technology and brand thinking is transforming the livestock industry in Ordos, providing a model for rural revitalization in both the region and nationwide [2] Group 1: Technological Advancements - The introduction of advanced technologies such as OPU-IVP and genomic testing in high-end beef cattle breeding is enhancing livestock quality and productivity [3] - AI-driven management in sheep farming has reduced feeding costs by 200 yuan per sheep and increased output by 8%, showcasing the efficiency of technology in traditional farming [3] Group 2: Community Engagement and Economic Impact - The "户繁企育" and "联户育肥" mechanisms of the company have created stable employment for nearly 100 individuals and generated over 52 million yuan in social value [4] - The integration of resources through party leadership, technical support, and cooperative organization has formed a community of interest among 6000 herders, improving farming efficiency by 40% [4] Group 3: Supply Chain and Brand Development - The company has established a complete supply chain from breeding to sales, promoting the "图力和牛" brand through various marketing channels, thus achieving a value chain from farm to table [5] - The sheep industry has implemented a data-driven approach that allows consumers to trace 28 items of origin information, resulting in a brand premium exceeding 15% [5] Group 4: Future Outlook - The ongoing modernization of traditional livestock farming in Ordos is expected to deepen the application of digital technologies and expand the industry chain, contributing to rural revitalization [6]