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MercadoLibre to enter Brazil's online medicine market after acquiring first drugstore
Reuters· 2025-10-09 16:15
Core Insights - Latin American e-commerce firm MercadoLibre is venturing into online pharmaceutical sales through a newly acquired drugstore in Brazil, marking a significant expansion into the healthcare sector [1] Company Developments - The local head of MercadoLibre announced the initiative to test online pharmaceutical sales, indicating a strategic move to diversify its offerings and tap into the growing e-pharmacy market in Brazil [1] Industry Trends - The entry of e-commerce platforms like MercadoLibre into the pharmaceutical sector reflects a broader trend of digital transformation in healthcare, as companies seek to leverage online sales channels to meet consumer demand [1]