Core Insights - The "Gusu Flower SHI" IP brand logo selection event aims to stimulate youth creativity, activate the flower economy, and promote the integration of culture and tourism in Suzhou [1][3] - The event is part of a broader initiative to transform cultural resources into sustainable economic development, enhancing the brand expression of Su-style living [1] Group 1: Event Overview - The event was co-hosted by the Gusu District Education, Sports, Culture, and Tourism Bureau and the Gusu District Youth League Committee, culminating in a successful final presentation at Suzhou Youth Center [1] - The initiative focuses on the integration of "flowers + culture and tourism," creating diverse ecological scenarios such as "flowers + consumption" and "flowers + life" [1] Group 2: Logo Selection Process - The logo selection process began in December 2025, attracting 68 creative submissions that reflect regional characteristics and innovative ideas [2] - After expert evaluations, 10 designs advanced to the finals, where participants presented their concepts and design elements to a judging panel [2] Group 3: Future Implications - The winning designs will be utilized in the development of cultural products, event materials, and promotional advertising, serving as the core visual identity for the "Gusu Flower SHI" brand [3] - The Gusu District plans to encourage more youth involvement in cultural innovation, using IP to bridge traditional and modern elements, thereby revitalizing the "flower economy" [3]