花卉经济

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江苏苏州:“花卉+”激活消费新场景
Ren Min Wang· 2025-10-08 01:11
不只是桂花,今年夏天,苏州白塔西路的荷花市集也人气颇高。荷花市集最早由苏州东西山农户自 发聚集形成。每日清晨,他们从太湖边出发,肩挑手提赶到古城区售卖自家荷塘里采摘的荷花、莲蓬, 以及本地蔬菜瓜果。后来,姑苏区城管委在白塔西路等地点推出农特产品自产自销疏导点,前来买花的 市民和游客络绎不绝。因毗邻拙政园、狮子林等景点,荷花市集也成了一处颇具江南特色的"打卡点"。 在传统民俗中,农历六月廿四是荷花的生日,姑苏区就以"荷花市集"为核心,推出"四季姑苏 '荷'你相约"——"荷诞日"主题文化活动,延伸灯谜竞猜、非遗文创市集等活动。杜琴告诉记者,"荷花 季"期间共发放了50万元荷花文旅消费券,带动苏南花卉中心日均荷花批发量达8000支。 "花卉经济"正在苏州古城悄然绽放,一朵朵花俨然成了连接文化和消费的纽带。前不久发布的《姑 苏区花卉经济发展一年行动计划》,提出打造"花卉+"品牌,谋划"花卉+"多元消费场景,深入挖掘"虎 丘三花""荷诞日"等文化IP价值。 姑苏城的秋意被甜津津的香气浸透。桂花冬酿酒与桂花糖粥的暖香交织复合,在空气中悄然晕开。 一旁,身着汉服的少女在非遗摊位前驻足,在腕上试一点桂花香膏……日前,"四季姑 ...
云南昆明:假期花市人气旺
Ren Min Wang· 2025-10-02 03:00
云南昆明:假期花市人气旺 云南昆明:假期花市人气旺【2】 云南昆明:假期花市人气旺【5】 云南昆明:假期花市人气旺【6】 云南昆明:假期花市人气旺【7】 云南昆明:假期花市人气旺【8】 云南昆明:假期花市人气旺【3】 云南昆明:假期花市人气旺【4】 ...
首日交易额同比增四成,发布五项产业机遇清单!成都这场花展卖爆了
Sou Hu Cai Jing· 2025-09-29 13:28
9月29日,"花开蓉城·苗绘未来——2025年成都秋季花卉苗木供需会暨秋日花享节"在春天花乐园隆重开幕。本次活动以"产业赋能与消费升级"为主线,通过 搭建产业资源精准对接平台和创新消费场景体验,有效激活花卉经济新动能,为成都金秋消费市场注入蓬勃活力。 ▲活动现场 本届活动展览规模创历史新高,汇聚50余家品牌展商、600余户花农花商,集中展示30000余款新优花卉苗木,打造"展销两旺"的消费盛况。 据悉,开幕当天上午精品展商交易额破200万元,全天园区交易额对比去年同期上涨40% ,充分彰显花卉经济对消费市场的拉动效应。市民王女士是这里的 常客,她说:"我基本每个月都会来这里两次,这里的花品种多、质量高,每次都满载而归。" 开幕式上发布了五项产业机遇清单,系统性地展现出花卉苗木产业与城市更新、文化传承、新消费趋势等多领域深度融合的未来方向。 据悉,本次活动将持续至10月8日,贯穿国庆、中秋双节假期。春天花乐园还推出了消费满额抽奖、9.9元DIY花艺沙龙、免费栽种服务、花主题市集、特色 美食、趣味互动等系列花漾福利与体验活动,为市民提供了一个秋日举家同乐、畅享花香生活的理想去处,切实推动假日经济发展。 ▲活动现场 ...
广州农商银行以金融滴灌“花开400亿”
Huan Qiu Lao Hu Cai Jing· 2025-09-16 08:09
Core Insights - Guangzhou Rural Commercial Bank is innovating rural financial products tailored to local agricultural needs, significantly contributing to the "flower economy" with a projected output value of 400 billion yuan [1][7] Group 1: Financial Products and Services - The bank has developed targeted credit products like "Meili Xiangcun Bonsai Loan" and "Flower Planting Loan" to support specific agricultural sectors in Huadu and Conghua districts [1][3] - "Jinmi Bonsai Loan" offers up to 10 million yuan in credit to small business owners and individuals, addressing the financing challenges faced by the flower and bonsai industry [3][7] - The bank's innovative "whole village credit" model has provided 38 million yuan in credit to Xihe Village, transforming local economic potential into tangible financial resources [6][7] Group 2: Economic Impact on Local Communities - The bonsai industry in Ruiling Village has evolved into a comprehensive value chain, generating over 1 billion yuan annually and employing more than 20,000 people [2][3] - The establishment of a green plant production center in Ruiling Village, funded by a 5 million yuan loan, has accelerated local economic development [3][6] - Xihe Village has developed a tourism-oriented economy, integrating flower cultivation with local tourism, resulting in multiple accolades for its scenic offerings [6][7] Group 3: Market Dynamics and Trends - The Lingnan Flower Market in Guangzhou serves as a major hub for flower distribution, facilitating global trade through advanced logistics and financial support from local banks [4][5] - The integration of flower cultivation with tourism is creating new economic opportunities, as seen in Xihe Village's development of a flower-themed tourist destination [6][7] - The bank's commitment to rural finance is reflected in its reported agricultural loan balance of 41.484 billion yuan, marking a growth of 3.36% from the beginning of the year [7]
粤桂协作在上林:一朵花中见真情
Nan Fang Nong Cun Bao· 2025-08-27 01:01
Core Viewpoint - The collaboration between Guangdong and Guangxi provinces is a significant initiative to deepen cooperation between eastern and western regions, promoting coordinated regional development [2][3]. Group 1: Overview of Guangdong-Guangxi Cooperation - Guangdong-Guangxi cooperation has achieved remarkable results in areas such as industrial collaboration, talent exchange, and consumer assistance [3][4]. - The year 2023 marks the final year of the five-year transition period for consolidating and expanding poverty alleviation achievements and effectively linking them with rural revitalization [3][4]. Group 2: Agricultural Development in Shanglin County - Shanglin County has established a modern agricultural industrial park focused on flower cultivation, featuring various flower species such as butterfly orchids and red palms [6][10]. - The total investment in the flower rural revitalization modern agricultural industrial park is 460 million yuan, with projected sales of 183 million yuan in 2024 [12][31]. - The park aims to integrate breeding, cold chain storage, e-commerce, and logistics, creating a modern flower industry cluster [27][30]. Group 3: Economic Impact and Employment - The flower industry in Shanglin County is expected to produce 4 million butterfly orchid seedlings, 2 million premium orchids, and 9 million potted orchids, generating an annual output value of 270 million yuan [32][33]. - The introduction of the largest orchid research and breeding company in Guangxi has led to the establishment of several other flower enterprises, creating an industrial cluster effect [49][51]. - The company has reported an annual average collective economic dividend of 900,000 yuan and aims for a production value of 80 million yuan in the current year [54][56]. Group 4: Integration of Agriculture and Tourism - The triangle plum, a key flower variety in Shanglin, is becoming a vital link between agriculture and tourism, with plans for a 1,500-acre mother plant garden and a 1,200-acre collection area [63][65]. - The project is expected to generate over 30 million yuan in output value and attract more than 100,000 visitors annually, contributing to local employment [66][68]. Group 5: Future Development and Strategy - The park will implement a "smart flower industry" model, integrating artificial intelligence with flower cultivation, aiming to create a comprehensive ecosystem from planting to sales [34][35]. - The strategy focuses on digitalization, standardization, and moderate scaling to enhance the overall value chain of the flower economy [37][48].
建设苏南最大花卉交易中心
Su Zhou Ri Bao· 2025-07-29 22:46
Core Viewpoint - The Suzhou district is launching a "One-Year Action Plan for Flower Economy Development" to enhance the integration of flower economy with Su-style aesthetics, aiming to boost urban high-quality development and improve citizens' quality of life [1][2]. Group 1: Action Plans - The plan consists of three main initiatives: "Center Upgrade," "Digital Empowerment," and "Flowering Ancient City," with a total of nine measures [1][2]. - The "Center Upgrade" initiative aims to create the largest flower trading center in southern Jiangsu, enhancing the Suzhou Flower Center's renovation and establishing a comprehensive trade center that includes flower display, e-commerce, and cultural tourism [1]. - The "Digital Empowerment" initiative encourages flower businesses to adopt online marketing strategies such as live streaming and short videos, while also developing a logistics system for flower e-commerce [1]. Group 2: Cultural and Tourism Integration - The "Flowering Ancient City" initiative focuses on integrating cultural tourism by constructing scenic flower walls and creating themed parks, as well as promoting flower culture through DIY competitions and community engagement [2]. - A series of events titled "Four Seasons Suzhou 'Lotus' You" will be held from August to September, linking various attractions to create an immersive summer cultural tourism experience [2].