川字号特色劳务品牌
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擦亮“川字号”特色劳务品牌 助农民工高质量就业
Si Chuan Ri Bao· 2026-01-04 03:58
Core Viewpoint - The Sichuan Provincial Migrant Workers Work Leading Group has announced the first batch of "Chuan-Zhao" characteristic labor service brands, aiming to enhance the quality of employment and income levels for migrant workers in the province [1][5]. Group 1: Announcement of Labor Brands - A total of 20 characteristic labor service brands have been recognized, including brands from Chengdu, Zigong, and other cities [1]. - The initiative is part of the implementation of national policies aimed at promoting rural talent revitalization and improving migrant workers' employment quality [1][4]. Group 2: Selection Criteria - The selection of the first batch of "Chuan-Zhao" brands was based on four criteria: regional characteristics, government support, output scale, and protection of workers' rights [2]. - A total of 126 brands were recommended for evaluation, with 46 disqualified due to negative social feedback [2][3]. Group 3: Evaluation Process - An expert evaluation team was formed to score and rank the shortlisted 80 brands, ultimately selecting 20 for the final list [3]. Group 4: Significance of Labor Brands - Labor brands are seen as crucial for stabilizing and expanding employment, with national policies integrating labor brand development into planning [4][5]. - The establishment of these brands is expected to contribute significantly to poverty alleviation and rural revitalization efforts [5]. Group 5: Government Support and Initiatives - The Sichuan government is committed to integrating labor brand development into local economic and social development plans, providing financial support for training and promotion [7][8]. - The province aims to cultivate a strong labor brand ecosystem, focusing on sectors like construction, home services, and cultural heritage [7].