Core Viewpoint - The arrival of the first batch of Chilean sea-freighted cherries in Nanjing marks the beginning of the "cherry season," significantly lowering prices compared to air-freighted cherries, but experts believe that the price decline has just started and further reductions are expected [1] Price Analysis - The price of Chilean cherries varies significantly across different sales channels and specifications, with 3J cherries priced at 80 yuan per pound in a premium fruit store, while at Hema Fresh, 450g of double J cherries costs 39.9 yuan, approximately 44 yuan per pound [4] - Purchasing unsealed boxes of cherries is more economical; for instance, a 5-pound box of double J cherries at Hema is priced at 189 yuan, averaging less than 38 yuan per pound, and some local budget fruit stores offer 5-pound boxes for as low as 160 yuan [4] Cherry Varieties - The dominant variety in the Nanjing market is the Santina cherry, known for its deep brown-red skin, slightly flat shape, and high sweetness with low acidity, appealing to sweet-toothed consumers [4] - Other varieties such as Brooks, which has a bright red skin and a sweet-sour flavor, are still available, while anticipated varieties like Rainier and Meadowlarn are expected to be available in bulk around New Year's [5] Market Trends - As New Year's approaches, the volume of sea-freighted cherries is expected to increase, leading to a steady decline in prices, with predictions that the price of quality double J cherries could drop below 30 yuan per pound about a month before the Spring Festival [5] - Consumers are advised to consider purchasing 5 or 10-pound boxes for better value, and to be cautious of significantly lower-priced products on e-commerce platforms, as they may be pre-sale items that will ship after prices drop [5]

Core Insights - The import of Chilean cherries through Shenzhen customs is expected to exceed 150,000 tons during the 2025-2026 production season, enhancing consumer access to this popular winter fruit in China [1][2] - The export value of Chilean cherries has surpassed $3.091 billion in 2024, with over 90% of these cherries being shipped to China [1] - YH Supermarket is focusing on high-quality cherries from Chile's golden production area, with a projected average daily sales volume of 2,500 to 3,000 units, nearly tripling compared to the previous year [2] Group 1 - A shipment of over 1,100 tons of fresh Chilean cherries was successfully transported to Shenzhen Bay customs, where it was quickly cleared for distribution to major supermarkets and wholesale markets in South China [1] - The first launch event for the new season of Chilean cherries was held at YH Supermarket in Shenzhen, marking the beginning of the cherry season [1] - Consumers are advised to pay attention to the firmness of the cherries when selecting, with dark cherries being sweeter but less firm, while red cherries are crunchier and more durable [1] Group 2 - YH Supermarket's cherry selection includes the Santina variety, known for its uniform shape and deep purple color, with an average weight of 8.6 to 9.5 grams per cherry [2] - The supermarket has implemented strict quality control measures from the Chilean production area to ensure traceability and freshness throughout the supply chain [2] - Shenzhen customs has streamlined the clearance process for cherries, establishing a "one ship, one plan" monitoring scheme and opening green channels to significantly reduce clearance times [2]