Core Insights - The article highlights the innovative development path of Guangzhou Mite Intelligent Technology Co., Ltd. in the field of product digitization, emphasizing the importance of quality traceability and consumer trust in the modern economy [1][5]. Company Overview - Guangzhou Mite Intelligent Technology Co., Ltd. was established in 2006 and is a leading provider of product digitization system solutions in China [1]. - The company focuses on "one product, one code" technology, offering comprehensive digital services from product traceability to precise marketing [1][5]. - Mite Intelligent has developed an intelligent IoT platform and holds over 50 software copyrights and technical patents, participating in the formulation of multiple industry standards [1][3]. Product and Technology - The core product is the "Mite Product Traceability Marketing System," which assigns a unique identity code to each product, enabling full lifecycle quality traceability [3]. - This system helps prevent counterfeit products and allows for quick identification of issues during quality problems, facilitating precise recalls [3]. - The "one product, one code" technology enhances supply chain transparency, optimizes inventory management, and improves logistics efficiency [3][5]. Market Impact - Mite Intelligent has served over 1,000 enterprises across various industries, including food, beverage, pharmaceuticals, and daily chemicals, enhancing product quality traceability and supply chain efficiency [5]. - The company’s solutions have strengthened brand influence and improved marketing efficiency, contributing to high-quality development for its clients [5]. Industry Challenges and Solutions - Traditional supply chain management faces challenges such as lack of transparency, difficulty in quality traceability, and issues with counterfeit products [5]. - Mite Intelligent's "one product, one code" technology addresses these challenges by providing a digital identity for products, enabling traceability and communication between products, markets, and users [5]. Future Outlook - The company plans to increase investment in technology research and development and deepen collaboration with upstream and downstream partners to build an open and win-win digital ecosystem [6]. - Mite Intelligent aims to explore the integration of IoT, big data, and AI with its existing technology to offer smarter, more efficient, and safer digital solutions [6]. - The company encourages more enterprises to prioritize digital transformation and participate in industry standardization to promote collaborative innovation across the supply chain [6].