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国泰海通证券走进风语筑:数字文旅赋能乡村振兴 创新实践推动新发展
Quan Jing Wang· 2025-11-10 08:27
Core Viewpoint - The event "I am a Shareholder" held by Windy Zhi aims to enhance investor understanding of the company's strategic layout and innovations in the digital display and new cultural tourism sectors, while exploring paths for inclusive finance and rural revitalization [1][6] Group 1: Company Strategy and Innovations - Windy Zhi has shifted its business focus from traditional government exhibition construction to urban renewal, digital cultural tourism, and artistic cultural tourism [3][5] - The company has successfully developed benchmark projects such as the "Fangyu Empty Capsule Bookstore" in Tonglu, which has become a cultural landmark and provided valuable operational experience in cultural tourism [3][4] - Windy Zhi is actively exploring the integration of art and rural economy through projects like the "Fangyu Empty Capsule Bookstore," which revitalizes idle rural resources and boosts local tourism and employment [3][4] Group 2: Digital Display and Cultural Tourism Development - The company has created notable projects in urban renewal, such as the Hefei City Memory Museum and the Quzhou Tianwang Tower, transforming traditional scenic spots into digital and immersive cultural tourism experiences [4] - The Hefei City Memory Museum utilizes digital technology to recreate the city's historical features, achieving both economic and social benefits through market-oriented operations [4] - Windy Zhi is collaborating with popular IPs like "The Three-Body Problem" to create immersive experience centers, enhancing cultural industry integration through partnerships with government and cultural institutions [4][5] Group 3: Future Outlook and Market Position - Windy Zhi aims to strengthen its core competitiveness in the domestic digital display industry, particularly in government exhibition sectors, having participated in the construction of planning exhibition halls in 25 provincial capitals [5] - The company is exploring new models for technology display in collaboration with innovative enterprises, anticipating strong demand in the science and technology exhibition sector [5] - Windy Zhi has established an intelligent research institute to explore the application of AI technologies in enhancing visitor experiences at exhibition venues [5][6]