Core Insights - The "Xinghai Creation Square 2.0 - Brand Processing Factory" has been officially launched in Shanghai's Fengxian District, aiming to establish a comprehensive platform for innovation and entrepreneurship focused on AI agents [1] - The facility spans 1,100 square meters and is designed to support startup teams with independent offices, shared meeting rooms, and roadshow spaces, positioning itself as Shanghai Fengxian's first "AI Entrepreneurship Park" [1] - The initiative has already incubated 52 startup projects over two years, resulting in the establishment of 7 technology-based SMEs and 2 innovative SMEs [1] Group 1 - The newly launched "Xinghai Creation Square 2.0" focuses on digital marketing, offering a "Brand Processing Factory" system that includes a comprehensive service chain for brand positioning, resource connection, and market exposure [2] - A professional competition, the South Shanghai Brand Innovation Challenge, has been initiated to help businesses tackle growth challenges while nurturing practical marketing talent [2] - The establishment of the South Shanghai Digital Marketing Research Center aims to address cutting-edge technologies like AI precision marketing and virtual try-on, led by university scholars and corporate marketing directors [2] Group 2 - The 2025 South Shanghai Brand Innovation Challenge has been launched, featuring four key tracks that address brand development pain points through a collaborative model involving government, enterprises, and universities [3] - Three projects have signed agreements to join "Xinghai Creation Square 2.0," including Zinc Sea Twin Chain Technology, which focuses on digital twin factory reconstruction, and SoDesign.Ai, which develops an intelligent engine for industrial design [3]