星悦茂商业街区
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老商圈焕发新活力
Xin Lang Cai Jing· 2026-02-09 22:25
Core Insights - The article highlights the successful revitalization of the Zunyi Star Joy Plaza, which has become a popular destination for both locals and tourists, showcasing a blend of historical preservation and modern commercial development [1][2]. Group 1: Project Overview - The Star Joy Plaza project features a 1.7-kilometer underground commercial corridor covering 50,000 square meters, significantly expanding the development potential of the Dingzikou commercial area [1]. - The project adheres to civil defense engineering standards and includes a "dual-use" design for emergency situations, equipped with smart ventilation and evacuation systems [1]. - Construction began in August 2023, with Phase 1 set to open in September 2024 and Phase 2 in November 2025 [1]. Group 2: Economic Impact - The plaza has attracted 289 merchants, achieving a 97.2% occupancy rate, with over 130 brands making their debut in Zunyi, creating nearly 1,500 jobs [1]. - Daily foot traffic is stable at approximately 75,000 visitors, with weekends and holidays seeing numbers exceed 100,000 [2]. Group 3: Community Engagement - The plaza has become a favored leisure and shopping spot, with positive feedback from visitors regarding its spaciousness and variety of offerings [1]. - The operational team employs strategies such as online discount vouchers and offline events like themed markets and art exhibitions to enhance consumer engagement and attract younger demographics [1].