Core Insights - The 8th China International Import Expo (CIIE) is being held in Shanghai from November 5 to 10, 2023, with the theme "New Era, Shared Future," showcasing 461 new products, technologies, and services across six major exhibition areas [1][3] - CIIE serves as a platform for promoting international economic cooperation and mutual benefits, injecting positive energy into both the Chinese and global economies [1] - Amway, celebrating its 30th anniversary in China, is leveraging CIIE to showcase its health products and solutions, emphasizing its commitment to the Chinese market [1][3] Company Strategy - Amway's Chairman and President, Yu Fang, highlighted the expo's role in enhancing global companies' confidence in investing in China, positioning the country as a strategic market for Amway [3][9] - The company plans to continue increasing its investment in China, focusing on expanding and enhancing its supply chain to contribute to the modernization of the industrial system [3][11] Product Innovation - Amway is using CIIE as a platform to launch innovative products, including those centered around plant nutrients and health solutions, addressing consumer demands for balanced nutrition and health management [4][6] - The company has established a plant research center in Wuxi, China, and is integrating AI technology to develop new health solutions [6][8] Investment Plans - Amway has initiated a five-year investment plan amounting to 2.1 billion RMB, aimed at upgrading its operations in China, including production facilities, digital infrastructure, and experience centers [13] - The investment will also focus on research and development, including organic farming and plant anti-aging research [13] Market Position - Amway has been operating in China for 30 years and has consistently aligned its growth with China's economic development, making it the largest market for the company globally for 22 consecutive years [9][11] - The company views China as a strategic growth engine and is committed to long-term investment in the market, reflecting its belief in the opportunities presented by the Chinese economy [11][13]