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昌江:非传统景区成“流量担当”
Hai Nan Ri Bao· 2026-01-05 01:48
Core Insights - The tourism market in Changjiang County experienced a strong start in the 2026 New Year holiday, with a total of 73,900 visitors, representing a year-on-year increase of 19% [1] - Total tourism expenditure reached 37.8493 million yuan, marking a significant year-on-year growth of 59.1% [1] Visitor Trends - Non-A-level scenic spots emerged as key attractions during the holiday, with Qizi Bay Resort leading with 8,102 visitors over three days [1] - Shayu Tang Community attracted 6,540 visitors, becoming a popular choice for social media engagement and coastal experiences [1] - Wangxia Village welcomed 1,980 visitors, while the traditional A-level scenic spot, Bawangling, continued to draw nature exploration enthusiasts due to its rainforest ecology [1] Market Highlights - The tourism market showed comprehensive growth, structural optimization, and enhanced brand effects, indicating a strong recovery and development momentum [1] - Overnight consumption has increased, with non-traditional scenic spots contributing significantly to the overall tourism experience [1] - The brand image of "Mountain and Sea Li Township, Pure Changjiang" is becoming increasingly recognized [1] Future Outlook - Changjiang plans to continue enriching its tourism product offerings and optimizing service experiences to attract more visitors [1]