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科技赋能东方美 片仔癀化妆品以创新之姿闪耀2025CAME
Core Insights - The 2025 China Fragrance, Flavor, and Cosmetics Industry Annual Conference and Boutique Expo was held from September 25 to 27 in Nanjing, showcasing the innovation strength of the Chinese cosmetics industry [1] - Pizhou Pharmaceutical's cosmetics division presented its key products, including the Snow Skin Whitening series and the Golden Line Lotus Repair series, emphasizing technological innovation in traditional herbal ingredients [1][2] Company Highlights - Pizhou Pharmaceutical has established a comprehensive research system integrating production, learning, research, medicine, and testing, with five major research centers focused on Chinese ingredient innovation [1] - The company holds 34 special certificates for spot removal and whitening, demonstrating its commitment to research and development over 45 years [1] - The Snow Skin Whitening series, developed over ten years, utilizes Chinese ingredients to achieve healthy and fair skin through a coordinated approach with scientific components [2] - The Golden Line Lotus Repair series focuses on sensitive skin barrier repair, utilizing self-researched lotus extract and a standardized planting base in Zhangzhou [2] - The company employs modern extraction technologies to enhance the efficacy of traditional ingredients, such as using supercritical CO2 extraction for ginseng [2] Industry Trends - The event highlighted a shift in the industry from traffic competition to a dual-driven value competition model of "technology + brand" [2] - Pizhou Pharmaceutical is recognized as a "Golden Partner" by the China Fragrance and Cosmetics Association, indicating its growing influence and competitive edge in the market [2]