王星记'走大运'等七大系列
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大运河畔飘起“走运”风 百件非遗伴手礼新鲜出炉
Hang Zhou Ri Bao· 2025-11-12 02:26
Core Insights - The event held on November 11 showcased 100 unique cultural gifts representing the heritage of the Grand Canal and the charm of Hangzhou, emphasizing the theme "Come to Hangzhou and definitely walk the Grand Luck" [1][2] - The event celebrated the 150th anniversary of the Tianzhu chopsticks, highlighting the importance of chopstick culture and its integration into modern life [2] Group 1: Event Highlights - The first batch of 100 selected "Grand Canal intangible cultural heritage gifts" became the focal point of the event, featuring items that blend traditional craftsmanship with modern aesthetics [1] - Notable products included the "Chopsticks Bring Good Luck" series, which allows people to carry the essence of Hangzhou with them, and various creative items like the "Good Luck Cup" blind box and the "Cat Comes to the World" gourd sculpture [1] Group 2: Cultural Significance - The event included discussions on how to promote the development of unique intangible cultural heritage gifts and the transmission of chopstick culture, providing new ideas for integrating heritage into modern products [2] - The Gongshu District has initiated a three-year action plan for the protection and development of intangible cultural heritage, aiming to create a platform for cultural and commercial tourism integration [2]