Core Viewpoint - ByteDance has launched at least 20 short story mini-programs within the Douyin app, indicating a strategic move to capture the short story market leveraging Douyin's traffic advantage [1] Group 1: Company Strategy - The launch of the short story matrix is part of ByteDance's broader strategy to establish a diversified content ecosystem, having previously developed products in short dramas and novels [1] - The introduction of short stories represents a new segment in the "short and quick" content arena, aiming to quickly seize market share [1] Group 2: Market Competition - Other internet platforms have also targeted the short story market, with notable examples including QQ Reading, which has categorized short stories as a distinct genre, and Alibaba's UC, which has launched a separate "story" channel alongside its "short drama" channel [1] - Zhihu has taken a more aggressive approach by launching an independent short story app called "Yan Yan Story" to capture market share [1]