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云南“阿诗玛”邀游客到世界自然遗产地石林过大年
Zhong Guo Xin Wen Wang· 2026-01-31 03:26
Core Viewpoint - The 2026 Spring Festival activities in Shilin County, Yunnan, aim to enhance tourism through nearly 40 events, promoting local culture and immersive experiences for visitors [1][2]. Group 1: Event Overview - Shilin County will host a variety of activities during the Spring Festival, including cultural performances, interactive events, and themed markets, enhancing visitor engagement compared to previous years [2]. - Key activities include "福字在手 好礼相送" gift-giving events, traditional Yi ethnic performances, and a themed flower market featuring "阿诗玛的霓裳+烈焰红鬃·火马迎春" [2]. - The county's cultural and tourism bureau emphasizes a holistic experience combining visual, cultural, and interactive elements for visitors [2]. Group 2: Tourism Strategy - In 2026, Shilin County plans to collaborate with neighboring Yiliang County to optimize transportation between scenic areas, offering a combined ticket price of 219 yuan during the festival, down from the original 485 yuan [4]. - In 2025, Shilin County received 14 million tourists and 160,000 residents, marking increases of 14.75% and 65.46% respectively, driven by the promotion of the "Shilin" and "阿诗玛" brands [4]. - The county aims to transition from a "tourism destination" to a "quality residence destination," leveraging Spring Festival activities to further boost visitor numbers in 2026 [4].