Core Points - The China Down Industry Association has officially launched a quality grading project for down products aimed at promoting high-quality and reasonably priced down products [1] - The project is part of a broader initiative by the State Administration for Market Regulation to enhance quality and boost consumption in line with high-quality development strategies [1] - The national standard GB/T 45266—2025 for quality grading of down products will be implemented on February 28, 2025, covering various down products such as quilts, mattresses, sleeping bags, and pillows [1] Industry Developments - The quality grading project will utilize third-party testing institutions recognized by the China Down Industry Association to ensure scientific and impartial quality assessments [2] - A total of 4 committee unit laboratories and 33 third-party laboratories have been certified to support the technical framework for the quality grading standards [2] - The association will create a dedicated section on its website and WeChat account to update consumers on the brands and products that meet the quality grading standards [2] Consumer Engagement - The China Down Industry Association will introduce specialized quality grading tags and care labels as part of its consumer recommendation strategy, providing third-party endorsement for quality graded products [2] - The quality grading tags will facilitate brand promotion and market outreach for products that meet the established quality standards [2]