轻型EV RACCO
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比亚迪7~9月减收减益,销量减2%
日经中文网· 2025-10-31 03:07
Core Viewpoint - BYD is facing intense competition in the domestic market, leading to a decline in both revenue and profit for the first time since early 2020 [2][4]. Group 1: Financial Performance - For the third quarter of 2025, BYD reported a revenue decline of 3% year-on-year to 194.9 billion yuan and a net profit drop of 33% to 7.8 billion yuan [2][4]. - The automotive sales decreased by 2% year-on-year to 1.11 million units, marking a significant slowdown in growth for the company [2][4]. - Both revenue and net profit fell short of market expectations, which were 215.2 billion yuan and 12.1 billion yuan respectively [4]. Group 2: Market Competition - The competition in the sub-200,000 yuan market, which has been BYD's main battlefield, has intensified, with competitors like Geely and Zhejiang Leapmotor achieving growth in electric vehicle sales [4]. - The increase in costs due to a shortened payment cycle for trading partners has further pressured profits, contributing to consecutive quarterly profit declines [4]. Group 3: International Expansion - BYD is actively seeking growth opportunities in overseas markets, with passenger car exports reaching 230,000 units in the third quarter, a 2.5-fold increase compared to the same period last year [5]. - The company plans to launch a lightweight electric vehicle, "RACCO," in the Japanese market by the summer of 2026, amidst increasing competition from other Chinese automakers expanding their international presence [5].