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百年老树成就亿元产值 一颗雪梨如何链就富民“梨”想?
Zhong Guo Xin Wen Wang· 2025-11-18 11:46
Core Insights - The article highlights the transformation of Yunhe Snow Pear from a traditional crop to a significant economic driver for local farmers, showcasing its journey from obscurity to becoming a "golden fruit" that contributes to rural prosperity [1][2]. Industry Development - Yunhe Snow Pear, one of Zhejiang's "three famous pears," has a cultivation history dating back to the Ming Dynasty, with modern commercialization beginning in the early 20th century [2]. - The cultivation area has reached 22,000 acres, generating nearly 1 billion yuan in total industry value, with over 6,000 farmers engaged in snow pear cultivation [2]. Technological and Agricultural Innovations - The local government has implemented a three-year action plan to innovate and integrate the snow pear industry, focusing on improving quality and expanding production [2]. - The introduction of new cultivation techniques, such as variety improvement and standardized practices, has revitalized the industry, leading to an average annual income of 200,000 yuan per household in the Su坑 village [5]. Product Diversification and Market Expansion - Yunhe County has partnered with Zhejiang University to establish a research center aimed at product development, resulting in nearly 20 processed products, including snow pear juice and craft beer [6]. - The "Li某某" brand has been registered, and products are sold through online platforms like Douyin and Tmall, enhancing market reach and product value [6]. Cultural and Tourism Integration - The county is promoting the integration of the snow pear industry with tourism, developing cultural projects and events that celebrate the pear harvest, thereby enhancing local economic growth [8]. - Activities such as the pear blossom festival and snow pear harvest festival are being organized to further boost the local economy and community engagement [8].