Core Viewpoint - Lehman Optoelectronics reported a challenging first half of 2025 with revenue of 564 million yuan and a net profit of 4.86 million yuan, primarily due to intense domestic price competition and weak demand in the European and American markets. The company is accelerating its international market expansion and initiating systematic internal reforms to explore new growth points through differentiated competition [1]. Group 1: International Market Expansion - The company is advancing its international strategy to enhance global market responsiveness, customer service capabilities, and supply chain efficiency, leading to a 35% year-on-year increase in international retained customers and a 44% increase in new customers. New customers contributed to a 127% increase in revenue [2]. - Lehman Optoelectronics is innovating its overseas supply chain model with strategic hubs in the USA, Netherlands, Japan, and Dubai, implementing a "standardized hot product" regional inventory strategy to cover key markets in North America, Europe, Japan, South Korea, and the Middle East, significantly reducing delivery times [2]. Group 2: Differentiated Market Segmentation - In response to intensified competition and slowing demand in the domestic LED display market, the company is focusing on the ultra-high-definition home giant screen market and leveraging its technological expertise to explore new immersive display scenarios in cultural tourism, thereby creating new growth points [3]. - As a founding member of the Guangdong-Hong Kong-Macao Ultra HD Digital Creation Industry Ecosystem Alliance, the company is deeply integrated into the ultra-high-definition video industry chain, driving industry upgrades through technological innovation. It has established immersive experience networks in major cities across China [3]. - The company has developed a comprehensive service system covering creative design, product development, and functional customization for various cultural tourism scenarios, continuously enhancing consumer experiences [3]. Group 3: Awards and Recognition - The company's PSE energy-saving cold screen won the 2025 Japan IDPA AWARD for international pioneering design, while the new GM series indoor and outdoor rental screens received the 2025 German Red Dot Design Award for their outstanding performance and innovative design [4].