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“连平三宝”走俏文明集市,特色风味俘获湾区味蕾丨文明集市县域行⑦
Nan Fang Nong Cun Bao· 2025-12-25 03:33
Core Viewpoint - The "Lianping Three Treasures" are gaining popularity at the Civilized Market event in Guangzhou, showcasing local agricultural products and enhancing market presence in the Greater Bay Area [2][27]. Group 1: Event Overview - The Civilized Market promotional series took place from December 19 to 28 in the Beijing Road business district of Guangzhou, attracting significant consumer interest [2]. - The Lianping County exhibition featured a variety of local products, with a focus on the "Lianping Three Treasures"—Eagle Beak Peach, peanuts, and garlic [3][4]. Group 2: Featured Products - Lianping County Guojie Food Supply Chain Co., Ltd. presented over thirty high-quality agricultural products, including tea, honey, snacks, and dried goods, with the "Lianping Three Treasures" being the highlight [6][7]. - The colorful peanuts were particularly well-received for their appealing appearance and flavor, with consumers expressing satisfaction and repeat purchases [10][12]. - Although it is not the season for Eagle Beak Peaches, a dessert incorporating their flavor was introduced, receiving positive feedback and becoming a best-selling item [13][14]. - The unique Lianping garlic also gained popularity due to its quality, while the local sweet potato flour was highlighted for its smooth texture and local culinary significance [15][17]. Group 3: Market Strategy - The event featured live-streaming sales activities, where hosts showcased local products, effectively reaching a broader audience and demonstrating the integration of traditional agricultural products with modern marketing channels [20][21]. - Lianping County, located in the northern Guangdong mountainous area, benefits from excellent ecological conditions and climate, which are conducive to the development of green agriculture [24]. - In recent years, Lianping has focused on promoting its local specialties through standardized cultivation, brand development, and improving the agricultural value chain, enhancing market competitiveness [25][26].