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茅台文旅官宣代言人;青岛啤酒拟6.65亿元收购即墨黄酒100%股权丨酒业早参
Mei Ri Jing Ji Xin Wen· 2025-05-08 01:35
Group 1 - Moutai Culture announced that Zhang Yixing has officially become its brand ambassador, aiming to enhance its market presence and brand image [1] - Moutai Culture focuses on the integration of liquor and tourism, with core businesses including industrial tourism, cultural product development, and event planning [1] - The upcoming "2025 Guizhou Huangxiaoxi T² Music and Art Festival" will feature Zhang Yixing, further promoting Moutai's brand and cultural identity [1] Group 2 - Qingdao Beer plans to acquire 100% equity of Shandong Jimo Yellow Wine for a total consideration of RMB 665 million, enhancing its diversification strategy [2] - In 2024, Jimo Yellow Wine reported a revenue of RMB 166 million, a 13.5% increase year-on-year, and a net profit of RMB 30.47 million, up 38% [2] - The acquisition is expected to enrich Qingdao Beer's product line and strengthen its competitive position in the market [2] Group 3 - Guizhou Moutai repurchased 934,800 shares in April, accounting for 0.0744% of its total share capital, with a total expenditure of RMB 1.44 billion [3] - As of the end of April 2025, Moutai has repurchased a total of 2.0175 million shares, representing 0.1606% of its total share capital, with a cumulative expenditure of RMB 3.039 billion [3] - The share buyback reflects Moutai's confidence in its value and is likely to boost market sentiment in the liquor sector [3]