Core Insights - Kia America reported total sales of 71,123 units in July 2025, representing a 12 percent increase compared to July 2024 [1] - Retail sales through Kia dealerships increased by 9 percent year-over-year, achieving the best-ever July result [6] - The newly launched 2026 EV9 saw a significant sales increase of 90 percent month-over-month, with 1,737 units sold in July [1][4] Sales Performance - Key models such as Soul (+36 percent), Carnival (+30 percent), K5 (+25 percent), Telluride (+15 percent), Sportage (+14 percent), and Sorento (+11 percent) experienced double-digit sales growth over July 2024 [2] - The Carnival, Sportage, and Telluride achieved their highest-ever July sales performances [2][6] - Year-to-date sales for Kia are up 8 percent over the previous year's record pace [6] Strategic Initiatives - Kia America launched a new advertising campaign for the 2026 Sportage, emphasizing its efficiency and capability [3] - The company introduced the Kia Connected Home display at the Kia Forum in Los Angeles, showcasing the EV9's vehicle-to-home (V2H) functionality [7] - Kia America announced a $100,000 donation to the American Red Cross for flood relief efforts in Texas [7]