Verizon Communications Inc. (VZ) has announced a three-year price lock guarantee for all its myPlan and myHome network plans. This ensures that the core monthly plan price for calling, data and texting will not change in the next three-year period, excluding taxes, fees and perks. The hassle-free enrollment for the changeover is being done automatically for all existing users and is reset for the next three years each time myPlan is changed. The customer-first strategy is designed to woo new customers and r ...

Core Insights - Verizon Communications Inc. is reportedly considering a partnership with Banco Santander to enhance customer satisfaction through extended bill credits for customers opening high-yield savings accounts with Santander's digital bank platform [1][3] - Santander aims to strengthen its presence in the U.S. by leveraging Verizon's customer base to develop its technology platform for consumer banking [2][3] - The partnership is part of Santander's strategy to establish itself as a full-service digital bank in the U.S. after launching its digital bank in October 2024 [3] Verizon's Business Strategy - Verizon focuses on a customer-centric model, delivering faster peak data speeds and capacity through disciplined engineering and infrastructure investments [4] - The company is experiencing significant 5G adoption and momentum in fixed wireless broadband, with various pricing plans leading to solid customer additions [5] - Verizon's growth strategy includes expanding its 5G mobility, nationwide broadband, and mobile edge compute solutions [6] Market Performance - Verizon's stock has gained 9.3% over the past year, while the industry has grown by 40.6% [7]