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Apple Is Jumping on the Subscription Software Bandwagon. Look Out Adobe.
Barrons· 2026-01-13 15:43
Core Insights - Apple is introducing a subscription plan for its creative software applications, aiming to enhance user accessibility and engagement with its software suite [1] Group 1 - The subscription model is expected to provide a more flexible payment option for users, potentially increasing the customer base for Apple's creative software [1] - This move aligns with the broader trend in the software industry towards subscription-based services, which have shown to generate more consistent revenue streams [1] - The launch of the subscription plan may also indicate Apple's strategy to compete more aggressively in the creative software market, which includes notable competitors [1]