Core Insights - Avast has launched Scam Guardian and Scam Guardian Pro to enhance scam protection using AI technology, addressing the rise in data breaches and scams [1][2] - The new offerings aim to democratize access to advanced scam protection, with Scam Guardian available for free and Scam Guardian Pro as a premium option [1][4] Group 1: Product Features - Scam Guardian utilizes proprietary AI trained on scam data to detect not only malicious URLs but also analyze context and language for identifying deceptive intent [3] - Key features of Scam Guardian include Email Guard, which scans and flags emails for scams, and Web Guard, which analyzes websites for hidden scams [4][6] - Scam Guardian Pro will introduce additional AI-powered tools later in the year to protect against scams in SMS and phone calls [4] Group 2: Market Context - The Gen Threat Report indicates a significant increase in data breaches, with breached records rising by over 186% from January to March 2025, and phishing scams increasing by 466% in the same period [2] - The rise in sophisticated scams, enhanced by AI, makes it crucial for individuals to have access to effective scam protection [2][3]