Workflow
BeeLive
icon
Search documents
Scienjoy Integrates AI Capabilities into Live Streaming Platforms Across Markets
Prnewswire· 2026-01-28 13:30
Core Insights - Scienjoy Holding Corporation has announced the deployment of AI-powered live streamers across its platforms, marking a significant transition to large-scale commercial deployment of innovative products [1][10] Group 1: AI-Powered Live Streaming - The company has launched a digital avatar livestreaming service in China, utilizing technology in digital human modeling and real-time interaction to replicate real streamers' behavior [2][3] - This hybrid model of "real streamer + digital avatar" aims to enhance user retention and operational flexibility by providing uninterrupted content delivery [3][4] Group 2: International Expansion - Digital streamers have been piloted on Scienjoy's overseas platform, BeeLive, featuring a dedicated "Digital Streamer" tab for easy user navigation [5][6] - The overseas pilot demonstrates the adaptability of Scienjoy's technology across different cultural and market environments, supporting global expansion [7] Group 3: Technical Infrastructure and Growth Strategy - Scienjoy's AI commercialization strategy is built on a unified technical infrastructure, facilitating the mass production of digital streamers [8] - The integration of AI across the product portfolio is aimed at transforming the company from a traditional mobile internet entity into an AI-powered technology enterprise [9][10]