Core Insights - The company aims to make recycling easier for everyone, which is essential for increasing recycling rates and creating a cleaner world for future generations [2][3]. Company Overview - The company operates in the recycling technology sector, focusing specifically on beverage containers [3]. - The vision of the company is to drive forward initiatives that facilitate recycling, thereby benefiting both the environment and stakeholders [2][3]. Market Position - The company serves retailers as its primary customers, who appreciate the ease of use of the company's recycling machines [2].