Core Insights - Cracker Barrel has reintroduced its Campfire Meals, which are designed to evoke the nostalgic experience of campfire cooking while being convenient for guests [1][2] - The Campfire Meals are priced starting at $10.99 and include a variety of options such as Campfire Shrimp Skillet, Campfire Chicken, and Campfire Beef, all featuring a signature blend of Campfire Seasoning [1][6] - The company aims to enhance the dining experience with new dessert skillets, including a S'mores Brownie Skillet and a Cinnamon Roll Skillet, which complement the Campfire Meals [7] Product Offerings - Campfire Shrimp Skillet includes grilled shrimp and andouille sausage in a buttery broth with campfire-seasoned corn and potatoes [6] - Campfire Chicken features a marinated half-chicken slow-cooked with vegetables in a buttery broth [6] - Campfire Beef is slow-braised beef with classic campfire vegetables and spices, sealed in foil for flavor [6] - New dessert options include a S'mores Brownie Skillet with chocolate brownie, roasted marshmallow, and HERSHEY'S Milk Chocolate, and a Cinnamon Roll Skillet with mini cinnamon rolls and cream cheese icing [7] Marketing and Customer Engagement - The Chief Marketing Officer emphasized the importance of customer feedback in bringing back the Campfire Meals, highlighting the emotional connection to summer memories [1] - Cracker Barrel encourages customers to engage with the brand through social media platforms like Instagram and TikTok, as well as their website for online ordering [3]