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TNL Mediagene Issues Shareholder Letter Providing H2 and 2025 Corporate Update
Prnewswire· 2025-12-19 12:30
Core Insights - TNL Mediagene has reported significant developments and achievements in 2025, highlighting growth in its Technology and Digital Studio business units while facing challenges in its Media & Branded Content unit due to industry-wide AI SEO shifts [1][2][3] Financial Performance - FY2025 performance guidance includes expected revenue of $49.1 million, gross profit of $17.8 million, and Management Adjusted EBITDA of $0.8 million, indicating a stable gross profit margin and an expanding EBITDA margin driven by cost reduction initiatives [4][5][6] - The company anticipates its first year of Management Adjusted EBITDA profitability in FY2025, marking an important milestone [6] Capital Structure and Funding - Key capital structure improvements include the repayment of a $4.7 million convertible note, raising $2.15 million in common equity, and $1.5 million through a new convertible note from 3i with improved terms [4][9] - The company has amended its existing ELOC agreement to allow for more efficient and lower-cost strategic use [9] Strategic Partnerships - TNL Mediagene has signed significant strategic partnerships with CMoney, PChome, and Geniee to enhance its commerce revenue and retail media network growth [8][10] - These partnerships aim to leverage retail data and AI technology to create precise targeting for monetization [8] Event Hosting and Brand Visibility - The company has hosted several high-profile events, including TechGALA Japan 2025 and the 2025 Generative AI Conference, enhancing its brand visibility and fostering business opportunities [11][12] Business Diversification - The company has diversified into Technology, Digital Studio, and new media verticals, with a business split of approximately 30% Media & Branded Content, 30% Technology, and 40% Digital Studio [13] - Investments in short-form video content and key talent acquisitions have been made to bolster video capabilities [14] E-commerce Innovations - TNL Mediagene has launched GIZMART, a media-linked e-commerce platform, achieving over ¥200 million in GMV sales within the first 12 days of its launch [15] - The company is also expanding its media properties into new language markets through an AI-driven multilingualization strategy [16][17] M&A Activity - The company maintains an active M&A pipeline, having acquired 10 companies since 2018, with plans to selectively execute on this pipeline in 2026 [18] Operational Efficiency - A group-wide restructuring has been implemented to improve operational efficiency, resulting in a reduction of full-time headcount from 501 to 478 employees [19][20] Leadership and Talent Acquisition - The company has made significant key hires in leadership roles to bring industry best practices, including hiring a General Counsel and Chief Governance Officer [22][23]
TNL Mediagene (NASDAQ: TNMG) and Geniee Form Strategic Partnership to Expand Access to Advertising Creative Solution "Cr.ED"
Prnewswire· 2025-10-16 11:00
Core Insights - The company has formed a strategic partnership with Geniee to expand the reach of its advertising creative solution Cr.ED in Japan [1][4] - Cr.ED is a data-powered creative platform that enhances the efficiency of creating interactive digital advertisements [2][5] - The collaboration aims to combine Geniee's ad distribution technology with the company's creative expertise to improve advertising experiences [4][6] Company Overview - TNL Mediagene is a Tokyo-based digital media and data group formed through the merger of The News Lens Co., Ltd. and Mediagene Inc. in May 2023 [8] - The company operates across various media brands in multiple languages and offers AI-driven advertising services and marketing technology platforms [8] Product Details - Cr.ED offers over 40 customizable ad formats and has been adopted by more than 500 clients in Taiwan, including major luxury and automotive brands [2][5] - The platform allows marketers to create interactive ads efficiently, improving user engagement and click-through rates compared to traditional ads [2][5] Strategic Goals - The partnership with Geniee is intended to accelerate marketing innovation in Japan and redefine the creative possibilities of digital advertising [1][6][7] - The collaboration is expected to deliver new value to advertisers and publishers by enhancing the advertising experience from creation to delivery [4][6]