Core Insights - Snipp Interactive Inc. has formed a strategic partnership with Inmar Intelligence to enhance digital grocery incentives through Snipp's Financial Media Network, targeting millions of bank customers [1][2][3] - The collaboration allows Inmar's retail partners to reach over 67 million consumers and expand their loyalty programs, integrating with BankAmeriDeals in Q4 2025 [2][4] - This partnership aims to deliver over $12 billion in savings to consumers in 2025, providing a new channel for CPG brands to engage with consumers at critical spending decision points [4] Company Overview - Snipp Interactive Inc. is a leading Platform-as-a-Service (PaaS) company specializing in loyalty and promotions, with a focus on generating unique zero-party data for insights [5][6] - Inmar Intelligence has over 45 years of experience in data-driven media and incentive solutions, helping brands and retailers improve efficiencies and save consumers billions [8] Market Impact - The partnership creates a high-impact, data-driven method for brands to connect with consumers, leveraging machine learning and AI for real-time campaign optimization [3][4] - For banks, this integration enhances customer engagement with loyalty programs by providing everyday grocery savings [4] - CPG brands gain a powerful media opportunity to drive product trial and build loyalty while capturing actionable first-party data [4]