智通财经APP获悉，花旗研究部(Citi Research)发布了关于华特迪士尼公司(DIS.US)的最新研报，给予该 公司股票"买入"评级，目标价定为145美元。截至2026年1月6日收盘，迪士尼股价为114.57美元，花旗 预计其股价将有27%的上涨空间，加上0.9%的预期股息率，总回报率预计达28%。目前，迪士尼的市场 资本总额为2036.48亿美元，显示出其在娱乐行业的稳固地位。 在主题公园与体验业务方面，迪士尼国内公园在2026财年第一季度的客流量将因2025年同期飓风导致的 闭园两天而受益，但国际游客的减少以及来自Epic Universe的竞争将构成压力。对于邮轮业务，尽管有 新船下水，但整体船队入住率仍保持在90%以上的健康水平。迪士尼计划持续推出新船至2031年，以扩 大其邮轮舰队，不过近期利润率将受到新船下水成本的影响。 在其他业务方面，迪士尼终止了与Penn Entertainment(PENN.US)的博彩合作，转而与 DraftKings(DKNG.US)建立了新的合作关系。新协议为固定支付模式，不包含股权成分。此外，迪士尼 还战略性地投资了OpenAI，框架类似于其与Epic的合作 ...

Core Insights - Disney is increasing subscription prices for Disney+ and Hulu starting October 21, with various standalone plans and bundles seeing price hikes [1][2][3] Pricing Changes - The Disney+ standalone plan with ads will rise by $2 to $11.99 per month, while the no-ads Disney+ Premium plan will increase by $3 to $18.99 per month. The annual Premium plan will see a $30 increase to $189.99 [1] - Hulu's standalone plan with ads will increase from $9.99 to $11.99 per month, while the no-ads premium version remains at $18.99 [2] - ESPN Select's price will increase from $11.99 to $12.99 per month [2] - The Disney+ and Hulu with ads bundle will increase by $2 to $12.99, and the bundle including Disney+, Hulu, and ESPN Select will rise by $3 to $19.99 [3] Historical Context - Disney+ launched in 2019 with a subscription price of $6.99 per month and has gradually increased prices over time, with the last hike occurring in October 2024 [4]